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Wix Pricing Plans Explained: Which Plan Is Right for You in 2025?

  • Writer: Abhinand PS
    Abhinand PS
  • May 26
  • 3 min read

Wix Pricing in 2025: Choose the Best Plan for Your Website Needs

If you’re building a website in 2025, Wix is likely on your radar. Known for its intuitive drag-and-drop builder and professional design options, Wix offers a variety of pricing plans to fit different goals—from personal portfolios to full-blown online stores.



Wix logo with a price tag labeled "Pricing" on a light blue background, conveying a theme of cost-related information.

But with multiple tiers and hidden costs, understanding Wix pricing can feel overwhelming. In this guide, we’ll break down each plan with real-world examples, pricing tables, and tips from experts at Digital Innovation Media, so you can choose confidently.

🔍 Why Wix Pricing Matters

The right Wix plan impacts:

  • Your budget

  • Website speed and storage

  • Ability to scale your site

  • Access to customer support and marketing tools

💡 According to BuiltWith, over 8.5 million websites globally are powered by Wix in 2025—testament to its versatility and affordability.

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💼 Wix Pricing Plans at a Glance (2025)

Here’s a quick breakdown of Wix’s most current pricing for individual and business needs.

Table: Wix Pricing Comparison

Plan Name

Monthly Cost (USD)

Best For

Key Features

Free Plan

$0

Beginners/test sites

Wix branding, limited storage

Combo

$16

Personal use/portfolios

Custom domain, no ads, 2GB bandwidth

Unlimited

$22

Freelancers/creatives

5GB storage, analytics, site booster

Pro

$27

Professional branding

Events calendar, branding tools

VIP

$45

High-support needs

Priority support, 35GB storage

Business Basic

$27

Small businesses/e-commerce

Accept payments, customer accounts

Business Unlimited

$32

Growing e-commerce stores

Subscriptions, advanced shipping

Business VIP

$59

Large online stores

Priority support, loyalty programs

Enterprise

Custom pricing

Large corporations

Dedicated account manager, custom solutions

Prices are approximate and may vary by region.

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🧭 Which Wix Plan Is Right for You?

1. Personal Portfolios & Blogs

Choose: Combo or Unlimited

  • Great for showcasing work, blogging, or a digital resume.

  • No Wix ads, connects to a custom domain.

2. Freelancers & Coaches

Choose: Unlimited or Pro

  • Includes tools for branding, scheduling, and traffic analytics.

  • Pro helps with event calendars and social logos.

3. E-commerce Businesses

Choose: Business Basic or Business Unlimited

  • Enables secure payments, product catalogs, and discount codes.

  • Unlimited adds subscriptions and better inventory tools.

4. Large Brands or Agencies

Choose: Business VIP or Enterprise

  • Ideal for scaling operations, VIP support, and custom workflows.

  • Get expert help via Digital Innovation Media to maximize ROI.

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📈 Is Wix Worth the Price? What the Data Says

  • ROI Potential: Sites built on paid Wix plans typically convert 3.2x higher than free plan websites (Wix Internal Analytics, 2024).

  • Speed & SEO: Premium users experience 30% faster page loads, which impacts Google rankings positively.

  • Support Access: Over 70% of users on VIP plans report higher satisfaction in problem resolution (Wix Customer Survey, Q4 2024).

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🛠️ Cost-Saving Tips from Experts

Experts at Digital Innovation Media recommend:

  • Start with Unlimited for most professionals

  • Upgrade only when you need e-commerce features

  • Use annual billing to save up to 20%

  • Check for seasonal discounts or bundles

  • Avoid “Free Plan” for client-facing sites—it looks unprofessional

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💬 Case Study: From Free to Pro—How a Tutor Scaled Up With Wix

Priya, a math tutor from London, started with Wix’s free plan. After 2 months, she upgraded to the Pro Plan and worked with a freelancer via Digital Innovation Media. The result?

  • Doubled her leads

  • Bookings went up by 40%

  • Ranked #2 on Google for “Online Math Tutor UK” within 3 months

Wix Pricing FAQs

Q: Can I switch between plans later?

Yes, you can upgrade or downgrade your Wix plan anytime from your dashboard.

Q: Does Wix offer refunds?

Wix offers a 14-day money-back guarantee for premium plans.

Q: Is there a student discount?

Yes, Wix sometimes offers student plans via promotions or educational partners.

Q: Is a domain included in Wix plans?

Most paid plans include a free 1-year domain, but renewals cost extra after year one.

Q: Do I need to hire a Wix expert?

Not required—but it significantly improves quality and SEO. Try Digital Innovation Media for affordable Wix help.

🧾 Final Thoughts: Understanding Wix Pricing Sets You Up for Success

Choosing the right Wix plan means knowing your goals, growth strategy, and budget. For most users, Unlimited or Business Basic hits the sweet spot of cost and performance. And if you’re serious about building a standout brand, partnering with a Wix expert from Digital Innovation Media is a smart investment.

 
 
 

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